Exhibition Flash | EURO SHOES 2025 in Russia: From Shoes to Accessories, ushering in a New Era of Fashion

The International Footwear and Footwear Materials Exhibition and the International Luggage and Fashion Accessories Exhibition in Moscow, Russia

The 2025 International Footwear and Shoe Materials Exhibition and International Luggage and Fashion Accessories Exhibition (EURO SHOES) in Moscow, Russia was held at the Expocentre Exhibition Center in Moscow, Russia from February 18th to 21st. Huiyuan Culture Group organized representatives of many domestic enterprises to participate in the exhibition. As one of the important professional exhibitions for footwear and luggage in Russia and Eastern Europe, it offers exhibitors and buyers an excellent opportunity to understand market trends and expand their business.

Exhibition Overview

EURO SHOES is one of the important professional exhibitions of shoes and bags in Russia and Eastern Europe, providing exhibitors and buyers with an excellent opportunity to understand market trends and expand their businesses. Chinese shoe enterprises have obvious price and quality advantages in the mid-to-low-end market of Russia. The exhibition provides an ideal platform for Chinese brands to enter the Russian market.

Exhibition Features

• Exhibition scope：
• Finished shoes: sports shoes, travel shoes, fashion shoes, leather shoes (men's shoes, women's shoes, children's shoes), casual shoes, beach shoes, plastic slippers, cotton slippers, etc
• Shoe materials and accessories: shoe accessories, decorations, leather goods, etc
• Bags and fashion accessories: All kinds of bags, leather goods, clothing accessories, etc
• Market positioning: The exhibition mainly showcases European footwear products from countries such as Germany, Italy, Portugal, Spain, Austria, France, Switzerland, Brazil, and Israel.
• Exhibition advantages: European manufacturers usually showcase their new products at this exhibition in advance, allowing buyers to learn about the next season's fashion trends nearly a year in advance and place orders.
• Market background: The domestic footwear industry in Russia started relatively late, with 70% to 80% of the market demand relying on imports. At present, products from Italy, China and Russia have formed a tripartite confrontation in the Russian footwear market.

Highlights of This Session

• International brand gathering: The exhibition attracted many well-known brands from Europe, Asia and America, providing a wide range of communication opportunities for exhibitors and buyers.
• Get to know the trends in advance: Buyers can get a glimpse of the new footwear products for the next season in advance and learn about the popular colors and styles.
• Mid-range market positioning: The exhibition focuses on mass-produced shoes at mid-range prices, suitable for all kinds of retailers and wholesalers.
• Concurrent events: The exhibition is held concurrently with the Russian International Brand Ready-to-wear Exhibition (CPM), providing exhibitors and visitors with a more comprehensive communication platform for the fashion industry.