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July marks the beginning of the second half of the year and also heralds new business opportunities. In this month, people all over the world celebrate their national days and important festivals, from Canada's Maple Leaf Festival to the American Star-Spangled Banner Carnival, from France's romantic celebration to Japan's Ocean Festival. Each festival is a cultural display and a market demand point.
For sports fans, the quadrennial event that cannot be missed is the Olympic Games. This year, the Olympic flame will be lit in Paris, and the world's attention will be focused on this sports event. For foreign trade companies, the Olympic Games not only brought a peak in the sales of sports goods and souvenirs, but also brought unique business opportunities to related industries such as tourism, cultural exchanges, and fashion clothing. Let's take a look at the overseas festivals and foreign trade product demand in July.
July 1 - Canada Day
On April 17, 1982, the Canadian Parliament passed a new constitution, and the British Parliament passed the abolition of the old constitution. Canada renamed the Dominion Day on July 1 to Canada Day. Every year on Canada Day, major cities will hold grand parades to celebrate.
Corresponding foreign trade products
Canadian flags, party supplies, outdoor barbecue utensils, disposable tableware, etc.
Distribution of domestic industrial belts
Similar to the products related to the Independence Day of the United States, the domestic industrial belts are mainly concentrated in Yiwu, Zhejiang and Guangdong.
Exhibition Introduction
Exhibition Name: Canadian Apparel and Textile Procurement Exhibition
Exhibition Time: August 26-28, 2024
Venue: Toronto Congress Center
The Canadian Apparel and Textile Procurement Exhibition is an international exhibition of professional textiles and clothing in Canada. It is a professional procurement exhibition in the Canadian industry. It is operated by an international team from China, the United States and Canada. It has a large number of authoritative professional buyer data resources in North America and has close cooperation with many professional institutions in Canada. So far, the exhibition has been successfully held for 8 sessions, and has accumulated high popularity in the North American industry and has a huge impact. It is a platform for entering the Canadian market.
The last exhibition attracted exhibitors from more than 10 countries including China, India, Vietnam, Pakistan, Bangladesh, Ghana, etc., with a total of more than 200 booths and more than 2,000 professional merchants to purchase. Well-known buyers include Giant Tiger, Walmart, Hudson Bay, Rudsak, Dillard’s, etc.
July 4 - Independence Day of the United States
Independence Day of the United States is not only the National Day of the United States, but also a grand festival for the people of the United States to celebrate freedom and independence. On this day, colorful celebrations will be held across the United States, such as parades, fireworks shows and family gatherings. For foreign trade people, this is an opportunity to promote products closely related to American culture and lifestyle.
Corresponding foreign trade products
Barbecue utensils, picnic equipment, swimming equipment, balloons, fireworks, etc.
Distribution of domestic industrial belts
Yiwu, Zhejiang (party supplies and other small commodities), Foshan, Guangdong (outdoor barbecue utensils), Jinjiang, Fujian (swimwear), etc.
Exhibition Introduction
Exhibition Name: Las Vegas Fall International Gifts and Consumer Products Expo (ASD/AMD Trade Show)
Exhibition Time: August 4-7, 2024
Venue: Las Vegas Convention and Exhibition Center LVCC
The Las Vegas International Consumer Goods and Gifts Fair (ASD) is the largest and most influential consumer goods and gifts exhibition in the Americas. Each exhibition has more than 7,000 booths, more than 5,500 exhibitors, and 65,000 professional trade visitors and buyers from the United States and more than 100 countries around the world to visit and negotiate.
The exhibition has been held for more than 50 years and has been committed to providing manufacturers and buyers with a face-to-face trading atmosphere. The exhibition is a shortcut and bridge for Chinese exhibitors to develop the US market. Here, exhibitors can not only expand sales, but also understand the current international gift fashion trends. Therefore, the Las Vegas Consumer Goods and Gifts Expo is the place of choice for companies to explore the US market.
Exhibition Introduction
Exhibition Name: MAGIC, Las Vegas Apparel, Fabric Accessories and Footwear Exhibition
Exhibition Time: August 19-21, 2024
Venue: Las Vegas Convention Center, USA
The American Las Vegas Fashion Show (MAGIC SHOW) is the largest and most influential clothing and footwear exhibition in North America. In January 2013, Advanstar Group acquired the long-established American shoe exhibition "American WSA Shoe Show". Since August 2013, the WSA Shoe Show has been merged into the American Las Vegas Textile, Clothing and Footwear Exhibition MAGIC. The two have joined forces and shared resources.
The total area of the last MAGIC SHOW exhibition in Las Vegas, USA, was 120,000 square meters. There were 3,500 exhibitors from China, Dubai, Germany, Italy, France, Turkey, Hong Kong, China, South Korea, etc., and the number of exhibitors reached 64,000. MAGIC SHOW in Las Vegas, USA has become the largest and most professional shoe exhibition in North America. It has now become an important business platform in the world and an important platform for shoe manufacturers to communicate and meet with shoe dealers and purchasing managers in North America, South America and Central America.
Exhibition Introduction
Exhibition Name: PLMA Chacigo, Chicago International Private Label Exhibition
Exhibition Time: November 17-19, 2024
Venue: Donald E. Stephens Convention Center, Chicago
Private Label Exhibition in Chicago, USA PLMA (Private Label Manufacturers Association) is one of the largest private label exhibitions in North America. It is a professional exhibition in the private label industry, attracting professionals such as retailers, supermarkets, wholesalers, manufacturers, etc. from all over the world.
The PLMA exhibition showcases new private label products, services and solutions, and exhibitors can showcase their new private label products and services, exchange experiences and build connections with other industry insiders. In addition, the PLMA exhibition also provides a series of seminars and forums to provide exhibitors and visitors with new insights, experiences and knowledge of the private label industry. The exhibition also provides exhibitors and visitors with an opportunity to learn about market trends and technological innovations.
Exhibition Introduction
Exhibition Name: Salt Lake City Outdoor Exhibition, USA
Exhibition Time: November 6-8, 2024
Venue: Salt Lake City Exhibition Center, USA
The American Outdoor Sporting Goods Exhibition is the world's professional outdoor exhibition. It has been held twice a year in winter and summer since 1983. It has a successful history of 40 years. Each session attracts outdoor product manufacturers from all over the world to participate in the exhibition and purchase. There are many companies in the Americas. The scale, quality and professional level of the exhibition are advanced, and it has a strong influence in the outdoor product industry.
Last year, more than 7,500 attendees from 35 countries and more than 720 global brands returned to the Salt Lake City Convention Center to discuss new things in the industry, learn from each other and establish new connections. There were more than 1,750 retail buyers and importers, distributors and more than 790 designers. The Salt Lake City Outdoor Show is like a platform for industry professionals and enthusiasts to connect. By participating in the exhibition, outdoor suppliers can showcase their new products, innovations and technologies. The exhibition attracts a variety of attendees and provides valuable opportunities to create brand exposure and establish partnerships.
July 14 - French National Day
French National Day, also known as Bastille Day, is one of the important national celebrations in France. On this day, the French people will celebrate the country's independence and freedom in various ways. For foreign traders, this is a good opportunity to promote products related to French culture, fashion and food.
Corresponding foreign trade products
French wine, champagne, fashion clothing, perfume, French kitchenware, etc.
Distribution of domestic industrial belts
Yantai, Shandong (wine), Guangzhou, Guangdong (fashion clothing), Hangzhou, Zhejiang (perfume and cosmetics), etc.
Exhibition Introduction
Exhibition Name: 2024 Paris Food Exhibition SIAL
Exhibition Time: October 19-23, 2024
Venue: Europe-France Villepinte Exhibition Center, northern suburbs of Paris, France
The SIAL is the world's largest food innovation exhibition. It is a grand event for the food industry in Europe and even the world. The exhibition is held alternately with the Anuga Food Exhibition in Germany every year. It is the largest food industry event in Europe and even the world. It covers the world without geographical restrictions and the popular trends of the global food industry. It is a popular food exhibition in the world.
The total area of the last exhibition was 200,000 square meters, with 7,000 exhibitors from China, Taiwan, Brazil, Spain, Japan, South Korea, the United Kingdom, the United States, Switzerland, Russia, etc., and the number of exhibitors reached 155,700.
Exhibition Introduction
Exhibition Name: 2024 Paris Agricultural Machinery Exhibition (SIMA)
Exhibition Time: November 24-27, 2024
Venue: Europe-France Villepinte Exhibition Center, northern suburbs of Paris, France
The Paris Agricultural Machinery Exhibition (SIMA) will be held at the Villepinte Exhibition Center in the northern suburbs of Paris, France from November 24 to 28, 2024, for a total of 5 days. SIMA was founded in 1922 and is held every two years. It is a world-famous agricultural machinery exhibition and one of the three major agricultural machinery exhibitions in Europe.
The exhibition is jointly organized by the French GOMEI Exhibition Group, the French Agricultural Machinery Manufacturers Union and the French Engine Manufacturing Union. Since 1997, the organizers of the exhibition have held three successful agricultural and animal husbandry exhibitions: SIMA (mainly agricultural machinery and agricultural materials), SIMAGENA (mainly animal husbandry including cattle and sheep breeding, epidemic prevention and feed) and SIMAVIP (mainly industrialized rapid breeding technology and equipment) at the same time and place, achieving very successful results!
July 17 - Japan Ocean Festival
Corresponding foreign trade products
Swimwear, beach towels, flip-flops, travel goods, barbecue supplies, etc.
Distribution of domestic industrial belts
The swimwear industry is mainly concentrated in Jinjiang, Fujian and Guangdong; travel goods and barbecue supplies are distributed in many provinces across the country, but are mainly concentrated in Guangdong and Zhejiang.
Exhibition Introduction
Exhibition Name: Tokyo International Aquatic Products and Technology Exhibition, Japan
Exhibition Time: August 21-23, 2024
Venue: Tokyo Big Sight, Japan
The Tokyo International Seafood & Technology Expo is the largest professional seafood exhibition in Japan. The exhibition is a professional trade exhibition for aquatic products and the aquaculture industry sponsored by the Japan Fisheries Association. It has been held since 1998 and has been held for 25 sessions so far. The organizer was established in 1876 and is a national aquaculture comprehensive group in Japan. It consists of more than 4,000 groups and companies in the Japanese aquaculture industry, basically covering all areas of production, processing, and circulation in the current Japanese aquaculture industry. The Japan International Seafood & Technology Expo, which is sponsored by it, naturally has a high reputation and influence in the industry and is very professional.
The total area of the last exhibition was 18,000 square meters, with 600 exhibitors from China, South Korea, the United Kingdom, Dubai, Indonesia, Thailand, Malaysia, Singapore, etc., with 1,267 booths. Various conferences and lectures on aquaculture technology were also held at the exhibition site.
Exhibition Introduction
Exhibition Name: Tokyo International Gift Show, Spring, Japan
Exhibition time: September 4-6, 2024
Venue: Tokyo Big Sight, Japan
The Tokyo International Gifts and Consumer Goods Show (Tokyo Gift Show) is the world's largest and most important gift, It is one of the professional international trade exhibitions for decorations and consumer goods, and is the largest gift and consumer goods trade exhibition in Japan.
The exhibition has been held since 1976, once in spring and autumn every year, and has been held for 96 sessions so far. The exhibition is hosted by Business Guide-Sha, Inc., and has received strong support from the commercial offices of embassies and related associations of various countries.
The last exhibition attracted nearly 800 exhibitors from all over the world, more than 2,000 exhibitors from Japan, 220,000 visitors, and a total exhibition area of 100,000 square meters, covering all the exhibition halls of Tokyo International Exhibition Center.
Exhibition Introduction
Exhibition Name: FASHION WEEK, Tokyo Fashion World Clothing Accessories and Shoes and Bags Exhibition, Japan
Exhibition Time: October 10-12, 2024
Venue: Tokyo Big Sight, Japan
Fashion World is one of the largest trade fairs for clothing accessories, shoes and bags in Asia, hosted by Reed Exhibitions. Every year, the exhibition injects new elements, not only continuing to expand the exhibition area, but also holding multiple professional exhibition areas such as Fashion Apparel Expo, Tokyo Shoe Show, Tokyo Luggage, Tokyo Men's International Exhibition, etc. The exhibition attracted 1,000 exhibitors from around the world, bringing together new sustainable fashion, trendy men's and women's clothing, bags, shoes, accessories, fabrics and accessories, fashion technology and other related products, providing a good platform for Chinese companies to explore the Japanese fashion market.
Exhibition Introduction
Exhibition Name: Osaka International Mechanical Components Exhibition, Japan
Exhibition Time: October 2-October 4, 2024
Venue: Osaka International Convention Center, Japan
M-Tech, the Mechanical Element Exhibition in Osaka, Japan, is a component of the Osaka Industrial Exhibition. It is one of the largest mechanical processing exhibitions in Asia, bringing together 600 mechanical parts suppliers. It is also a well-known industrial automation exhibition in Japan.
The last three-day M-Tech exhibition in Osaka, Japan, mainly attracted 329 exhibitors from China, South Korea, Hong Kong, Taiwan, Germany, Thailand, Vietnam, Malaysia, India, Italy, Spain and other countries and regions, and the number of visitors reached 40,071. According to the survey of Yingtuo Exhibition, the exhibition attracted many industry leaders, including Igus, PI, THK, NSK, Yamaha, Hiwin, SMC, CKD, and other well-known transmission companies. At the same time, it brought together 600 mechanical parts suppliers, and 260 companies in industrial hardware, fasteners, springs, surface treatment, deburring, industrial cleaning, tools, etc. gathered together.
July 26 - The opening of the Paris Olympics in France
As a global sports event, the opening of the Paris Olympics not only attracted the attention of the world, but also brought abundant business opportunities to foreign traders. Sports, fitness, leisure and other related products will usher in a sales peak.
Corresponding foreign trade products
Sportswear, fitness equipment, outdoor products, electronic products (such as projectors, Bluetooth headsets and other viewing equipment), Paris Olympic Games souvenirs, etc.
Distribution of domestic industrial belts
Fujian Jinjiang (sportswear and footwear), Jiangsu Suzhou (fitness equipment), Zhejiang Jinhua (outdoor products), Guangdong Shenzhen (electronic products), etc.
Understanding the festival culture and consumer behavior around the world, combined with the advantages and characteristics of my country's industrial belts, foreign trade people can more accurately select products and plan inventory, thereby achieving steady growth in sales performance. On this basis, maintaining sensitivity to global trade dynamics and policy changes can help us effectively avoid risks, grasp the pulse of the market, and adjust export strategies in a timely manner to cope with various uncertainties.
As the curtain of the second half of the year gradually opens, I hope that every foreign trade person can shine in this process, not only achieve more significant results in business, but also gain growth and progress in the career path. I hope that we can all continuously improve our competitiveness in a market where challenges and opportunities coexist, and create a broader business future.
