Scope of Exhibits
1. Fresh food area: meat, processed meat, fish, dried salt products, fruits, etc;
2. Processed food area: grains, seasonings, noodles, meal preparation, cooling, frozen food, dairy products, bread, tofu, excellent food, etc;
3. Leisure food area: pastries, fresh desserts, frozen desserts, products produced by candy, etc;
4. Beverage area: various alcoholic beverages, non alcoholic beverages, coffee, black tea, mineral water, Japanese tea and other tea products, health drinks, etc;
5. Hotel service area: catering and hotel technical equipment, hotel catering supplies, hotel supply and services, etc;
6. Processing equipment area: coffee machines and accessories, cocoa processing, coffee processing, equipment not mechanical, packaging paper, equipment services, etc.
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Exhibition Profile
Tokyo International Food Expo, held annually, is a large-scale, reputable, diverse, and highly traded food exhibition in the Asia Pacific region. It is second to ANUGA in Germany and SIAL in France as a food and beverage exhibition.
The Tokyo International Food Expo has been held annually since 1976, serving as a venue for both exhibitors and visitors to expand business opportunities, and has always received high praise from relevant individuals. The exhibition booth covers an area of 28973 square meters, with a total of 3461 booths. A total of 2412 exhibitors from 65 countries came to participate, with Japanese exhibitors accounting for 28% and the other 72% coming from overseas.
During the overseas exhibition period, nearly 100000 people came to the museum to visit and negotiate, with 70% of the audience coming from the company's management. Japan is an importing country with a self-sufficiency rate of less than 40%, and its import value in 2002 was 42 billion US dollars. Participating in the Japan International Food and Beverage Exhibition is a platform for companies to seek trading partners, promote products, and explore the Japanese market.
Market Analysis
Japan is located in the eastern part of Asia and the northwest of the Pacific Ocean, and is a highly developed capitalist country. Japan has a $700 billion food market. Japan is a highly dependent country on imports, with a self-sufficiency rate of about 40% for agricultural products and an annual import of approximately 70 billion US dollars in food. The perennial earthquakes and tsunamis have caused extensive and severe damage to Japan's land, resulting in severe agricultural damage for a long period of time. Japan is a major net importer of basic food in the world, and its demand for food has largely driven the development of the food industry. According to the Nihon Keizai Shimbun, Japanese manufacturing enterprises urgently need to expand their production scale due to strong overseas demand. However, due to adverse factors such as the appreciation of the yen and the rising cost of raw materials, they have expanded their production bases in China and other Asian countries.
Japan has always been a major net importer of basic food in the world, with the vast majority of imported food ingredients entering Japan through trading companies of varying sizes. The retail market consists of markets, shopping malls, convenience stores, and specialty stores, with annual sales of up to $500 billion, including food, beverages, and general merchandise. According to statistics, the average annual food expenditure per person in Japan is about $3000, which is much higher than the average annual food expenditure of $2000 per person in the UK and the United States.
As is well known, Japan has a self-sufficiency rate of less than 40% and is an importing country. Coupled with the impact of the 2011 Japanese earthquake and nuclear radiation, the import demand for food and agricultural products in Japan has greatly increased. Participating in this exhibition can also provide new information and trends in the world's industries, as well as direct corporate image promotion, strategic promotion, and promotion and trade negotiation activities. In summary, participating in the Japan International Food and Beverage Exhibition is undoubtedly a platform for companies to seek trading partners, promote products, and explore the Japanese market.
According to Japanese customs statistics, from January to April 2015, the import and export volume of Japanese goods was 440.8 billion US dollars, including exports of 214.33 billion US dollars and imports of 226.48 billion US dollars. From April to April, the bilateral import and export volume of goods between Japan and China was 89.5 billion US dollars, of which Japan exported 35.65 billion US dollars to China, accounting for 16.6% of Japan's total exports, and imported 53.85 billion US dollars from China, accounting for 23.8% of Japan's total imports, an increase of 2.1 percentage points.
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